I'm having issues with implementation of Enhanced conversions in Google Ads. Would be really appreciative if someone could give me some pointers to the right direction or any suggestion regarding what to try.
The error message I'm receiving is the one below:
"User address data field is incorrectly formatted
Make sure user address is correctly formatted and hashed using the SHA-256 algorithm. See instructions and double-check your setup."
I've been following the instructions specified here: https://support.google.com/google-ads/answer/10172785?hl=en#zippy=%2Cenable-enhanced-conversions-in-google-tag-manager-and-create-custom-javascript-variable
The part regarding "hashed using the SHA-256" appears to be incorrect, since Google in another part of their documentation say that the data shouldn't be se sent hashed, unless you're using the Google API (which is not the case here).
The only value not available in the data layer on the conversion page is "street" so I've left that field out entirely. The other attributes should be present in the data layer.
Which steps have I taken?
Step 1 - Selected "Include user-provided data from your website" in the existing Google Ads pixel/tag.
Step 2 - Configured the variable type "User-provided data" and selected "Code" as type
Step 3 - The data source has the below code:
function () {
return {
"email": {{data.email}} ,
"phone_number": {{Telephone}} ,
"address": {
"first_name": {{First Name}} ,
"last_name": {{Last name}} ,
"city": {{City}} ,
"postal_code": {{zipCode}} ,
"country": {{Country ID}}
}
}
}
Can anyone see if their perhaps is something in the code that's not correct or if their could be any other possible reason why the enhanced conversions aren't collecting data?
Thanks in advance!
I've looked in to using the CSS selector method, but the conversion page only has email data.
Also tried "Manual configuration", but this requires all values to be present, otherwise you can't save (e.g. if "Address" is missing, you can't save)
I've also made test purchases and from what I can see, the conversion tag is picking up the attributes for enhanced conversions correctly.
Related
I've been attempting to log activity on a mobile-like device using the Google Analytics Measurement Protocol. All of these attempts have validated using the validation URL, and I can see activity when I look at the real-time reports on the Analytics website. But when I look at the Home or Overview reports for the day - no activity is shown.
The view is set for "All Mobile App Data".
The POST body looks something like this:
v=1&tid=UA-000000000-1&ds=app&qt=1601&uid=uid-zzzzz&t=screenview&cd=Foo&an=Foo%20App%20Name&aid=com.example.foo&aiid=com.example.foo&av=0.0.1&ua=Mozilla%2F5.0%20(Linux%3B%20Android%207.0%3B%20SM-G930V%20Build%2FNRD90M)%20AppleWebKit%2F537.36%20(KHTML%2C%20like%20Gecko)%20Chrome%2F59.0.3071.125%20Mobile%20Safari%2F537.36
The ua field is just a pre-defined string. I found that if I omitted it, the Real Time monitoring listed the hits as desktop hits, although I was in a Mobile report and the ds field was "app".
Am I missing a field that is required? Is there some reason why it is showing up in the real-time report, but not in a daily report? Is there some other way to diagnose why the data is vanishing, or confirm the data is actually being captured?
When i check the debug endpoint the hit is valid
Request:
https://www.google-analytics.com/debug/collect?v=1&tid=UA-XXX-1&ds=app&qt=1601&uid=uid-zzzzz&t=screenview&cd=Foo&an=Foo%20App%20Name&aid=com.example.foo&aiid=com.example.foo&av=0.0.1&ua=Mozilla%2F5.0%20(Linux%3B%20Android%207.0%3B%20SM-G930V%20Build%2FNRD90M)%20AppleWebKit%2F537.36%20(KHTML%2C%20like%20Gecko)%20Chrome%2F59.0.3071.125%20Mobile%20Safari%2F537.36
Response
{
"hitParsingResult": [ {
"valid": true,
"parserMessage": [ ],
"hit": "/debug/collect?v=1\u0026tid=UA-53766825-1\u0026ds=app\u0026qt=1601\u0026uid=uid-zzzzz\u0026t=screenview\u0026cd=Foo\u0026an=Foo%20App%20Name\u0026aid=com.example.foo\u0026aiid=com.example.foo\u0026av=0.0.1\u0026ua=Mozilla%2F5.0%20(Linux%3B%20Android%207.0%3B%20SM-G930V%20Build%2FNRD90M)%20AppleWebKit%2F537.36%20(KHTML%2C%20like%20Gecko)%20Chrome%2F59.0.3071.125%20Mobile%20Safari%2F537.36"
} ],
"parserMessage": [ {
"messageType": "INFO",
"description": "Found 1 hit in the request."
} ]
}
I cannot use one of the mobile libraries from Firebase - this is not one of the platforms they support. I do not wish to pretend this is a web page - there is no associated hostname or path. I do not wish to use Events since I can't do event Behavior Flow, which is one of the things I'm interested in seeing.
I'm aware that it can sometimes take "a day or so" for results to first appear. The site was setup over five days ago at this point, and has received data during that time.
Good thought about the anti-spam setting, however the setting appears to be correct:
I've also tried using GET instead of POST - no change, it still shows the hit in real-time, but then it vanishes.
However, I know that it can record hits permanently. There were two hits from a spammer in Russia that have shown up in the daily report (I wasn't there to see it show up in real-time). I don't know what they did, but would love to find out since it might help figure out how I can add a record.
In the real-time reports, it correctly points out the data center all the hits are coming from. Perhaps that is filtering it out somewhere out of my control?
Try adding Cid I know it says this is an optional parameter but for mobile accounts I belive it may be required.
Client ID
Optional.
This field is required if User ID (uid) is not specified in the request. This anonymously identifies a particular user, device, or browser instance. For the web, this is generally stored as a first-party cookie with a two-year expiration. For mobile apps, this is randomly generated for each particular instance of an application install. The value of this field should be a random UUID (version 4) as described in http://www.ietf.org/rfc/rfc4122.txt.
Example value: 35009a79-1a05-49d7-b876-2b884d0f825b
Although this says it needs to be a UUIDv4, it does work with other UUIDs (I've tested it with a v5, which is a hash against the value used for the uid parameter).
I'm trying to integrate my CRM with Google Analytics to monitor lead changes (from lead to sell) and so on. As I understood, I need to use Google Measurement Protocol, to receive webhooks from CRM and translate it to Analytics Conversions.
But in fact, I don't really understand how to do it. I need to make some script, to translate webhook code to analytics, but where I need to place that script? Are there some templates? And so on.
So, If you know some tutorials/courses/freelancers to help me with intergrating webhooks with Analytics - I need your advice.
Example of webhook from CRM:
{
"leads": {
"status": {
"id": "25399013",
"name": "Lead title",
"old_status_id": "7039101",
"status_id": "142",
"price": "0",
"responsible_user_id": "102525",
"last_modified": "1413554372",
"modified_user_id": "102525",
"created_user_id": "102525",
"date_create": "1413554349",
"account_id": "7039099",
"custom_fields": [
{
"id": "427183",
"name": "Checkbox custom field",
"values": ["1"]
},
{
"id": "427271",
"name": "Date custom field",
"values": ["1412380800"]
},
{
"id": "1069602",
"name": "Checkbox custom field",
"values": ["0"]
},
{
"id": "427661",
"name": "Text custom field",
"values": ["Валера"]
},
{
"id": "1075272",
"name": "Date custom field",
"values": ["1413331200"]
}
]
}
}
}
"Webhook" is a fancy way of saying that your CRM can call a web based service whenever something interesting happens (i.e. the CRM can "hook" into a web based application). E.g. if a new lead is created you can call an url with the lead details as parameters.
Specifics depend on your CRM, but when you set up a webhook there should be a field to set a url; the script that evaluates the CRM data is located at the URL.
You have that big JSON thing as your example - No real way to tell without knowing your system, but I assume that is sent as request body. So in your script you evaluate the request body, extract the parameters you want to send to analytics (be mindful that you are not allowed to store personally identifiable information) and sent it via the measurement protocol as described in the documentation linked in the other answer.
Depending on the system you might even be able to call the measurement protocol without having a custom script in between (after all the measurement protocol is an url with a few parameters).
This is an awfully generic answer, but then the question is really broad.
I've done just this in my line of work.
You need to first decide your data model on how you would like the CRM data to look within Google Analytics. This could be just mapping Google Analytics' event category, event label, event action to your data, or perhpas using custom dimensions and metrics.
Then to make it most useful, you would like to be able to link the CRM activity of a customer to their online activity. You can do this if they login online. In that case, you can set the cid and/or uid of the user to your CRM id.
Then, if you send in a GA hit with the same cid/uid in your Measurement Protocol hit, you will link the online sessions with your offline CRM activity.
To make the actual record hit Google Analytics, you will need to program something that takes the CRM data and turns it into a Measurement Protocol hit, which is essentially just a URL with the correct parameters. Look here for reference: https://developers.google.com/analytics/devguides/collection/protocol/v1/reference
An example could be: http://www.google-analytics.com/collect?v=1&tid=UA-123456-1&cid=5555&t=pageview&dp=%2FpageA
We usually have this as a seperate process, that fires when the CRM data is written to its database (the webhook in your example). If its a lot of data, you should probably implement checks to see if the hit was sucessful, and caching in case the service is not online - you have an optional parameter that gives you 4 hours leeway in sending data.
Hope this gets you at least started.
I seem to be having problem pulling out the text content of the following query without making another call:
http://tinyurl.com/mgsewz2 via the mqlread api
{
"id": "/en/alcatraz_island",
"/common/topic/description": [{}],
"/common/topic/topic_equivalent_webpage": [],
"/common/topic/official_website": null
}
I can't retrieve the following
description
equivalent webpage (I'm looking for the en wiki page)
, but I can obtain the official_website url.
It looks like I can get it via the search api via output= but I can't walk through the entire set that I'm looking for without getting search request is too large error.
http://markmail.org/message/hd6pcveta7bhuz25#query:+page:1+mid:u7xegxlhtmhwiqbl+state:results
Thanks!
It you want to download large subsets of Freebase data, your best bet is to use the Freebase RDF Dumps. They contain all the properties that you listed above.
I am using gsm cell data to get the current device position. To do this I use the Google Maps Geolocation API. All fields seem to be optional in the first part of the needed JSON parameters (URL: https://www.googleapis.com/geolocation/v1/geolocate?key=API_key):
{
"homeMobileCountryCode": 310,
"homeMobileNetworkCode": 410,
"radioType": "gsm",
"carrier": "Vodafone",
"cellTowers": [
// See the Cell Tower Objects section below.
],
"wifiAccessPoints": [
// See the WiFi Access Point Objects section below.
]
}
Do the first 4 parameters homeMCC, homeMNC, radio Type and carrier have any influences on the accuracy? or the response time? I could not make out any differences.
I can believe that the Google database of cell IDs is organised by carrier and network type, so there might in theory be a quicker response if you supply these parameters, but it would surely be negligible. Can't think of a technical reason why it would need to know your home operator details too. The only information these parameters would give them is (1) whether you're roaming or not and (2) any stored information that they might be holding about individual operators. Does Google have special agreements with any operators?
I am setting up ecommerce tracking for a client and have a few questions to aid my understanding of Google Analytics.
I understand that you have to have an '_addItem' for every product that appears in the receipt. Does this require a change of the JavaScript in any way, or does it use what is already there to generate each item's data automatically?
My other question is: when the JavaScript pulls the transaction and item information from the receipt, do I have to do anything to my website code to make sure that the identifiers used in the JavaScript match the identifiers within the receipt? How does the JavaScript below know what 'total' means in terms of the data it is collecting?
I hope I have made myself clear, please ask if you would like me to elaborate. I'm really just trying to get my head around how this works and what I need to do to get it working.
<script type="text/javascript">
pageTracker._addTrans(
"order-id", // required
"affiliate or store name",
"total",
"tax",
"shipping",
"city",
"state",
"country"
);
pageTracker._addItem(
"order-id", // required
"SKU",
"product name",
"product category",
"unit price", // required
"quantity" //required
);
pageTracker._trackTrans();
</script>
Google Analytics will not autopopulate the reports based on the current page. GA doesn't parse anything on the page. You need to pass all information manually as the parameters to _addTrans and _addItem.
The documentation is very detailed and explains how you should implement it. But in the end the code snippets are just examples. you should generate the code snippets yourself dinamically based on server side logic in order to populate the code with the correct info for that transaction.
Official guide to implement Ecommerce Tracking