What is Meant by rel="nofollow noopener"? - wordpress

When I make backlinks for transfemme we first see Target blank but now its showing rel="nofollow noopener". What does it mean?

The difference is that, in theory, rel="noreferrer" should not have any SEO impact, while nofollow clearly specifies that the link does not endorse in any way the target URL.
nofollow was invented by Google back in 2005 in order to fight comment spam in blogs, any URL appearing in the comment section would not pass PR to the target webpage.
rel="noreferrer" mainly affects analytics, how did this visit landed to this page? where comes it from? noreferrer specifies to hide that kind of information.
I said in theory because there is currently no official documentation that explicitly indicates using noreferral would change anything in SEO terms, but it shouldn't.

Related

Can I customize look of Google News RSS feed on my website?

I have a doubt regarding the use of Google News RSS Feed. Google News help states this:
Why Google might block an RSS feed In some cases, Google News might
block a feed. That could happen if you are:
Using Google News feeds for profit or to increase traffic to your site
Reformatting news results so they look like your own content
Changing, editing, or creating works based on content from Google News
I am looking to clarify these points:
Can't I customize the look of the feed? I want to have a separate page for news related to content on my website. Will then I violate the second rule if I customize the look of it? For example, I'll display a slideshow on the top along with a listing in the bottom much like FeedWind or Feedgrabber widgets.
I am surely not violating the third one. But everyone displays Google News on their website to sustain traffic right? Isn't the first rule broken by everyone who uses Google news RSS feed on their website?
Can't I customize the look of the feed?
Create an app or script to grab the feed, parse it, decorate it the way you like. Now, you have successfully customized the look.
I want to have a separate page for news related to content on my website. Will then I violate the 2nd rule if I customize the look of it?
A bit critical question. Let me provide you a simple answer: mention at certain corner that it was from google news feed. When google shows you ads, it puts a little AdChoice at a cozy corner by clicking on which you can confirm that that was an ad from google - follow their strategy, give them proper credit.
I am surely not violating the third one. But everyone displays google news on their website to sustain traffic right? Isn't the first rule broken by everyone who uses Google news rss feed on their website?
When you are providing value to others, then people like to act blind and pretend that what they see is not a promotion. For example, free medical camps are not actually done for helping others if they cannot promote them to get prospective patients (clients/customers) or cannot get free media promotion (again free flow of lot of customers) - forget those doctors who are lonely or have no responsibility or for whatever reason serving for free.

Facebook shares not using og:url when clicked in Facebook?

One of the purposes of og:url -- I thought -- was that it was a way you could make sure sessions variables, or any other personal information that might find its way into a URL, would not be passed along by sharing in places like Facebook. According to the best practices on Facebook's developer pages: "URL
A URL with no session id or extraneous parameters. All shares on Facebook will use this as the identifying URL for this article."
(under good examples: developers.facebook.com/docs/sharing/best-practices)
This does NOT appear to be working, and I am puzzled as to either -- how I misunderstood, and/or what I have wrong in my code. Here's an example:
https://vault.sierraclub.org/fb/test.html?name=adrian
When I drop things into the debugger, it seems to be working fine...
https://developers.facebook.com/tools/debug/sharing/?q=https%3A%2F%2Fvault.sierraclub.org%2Ffb%2Ftest.html%3Fname%3Dadrian
og:url reads as expected (without name=adrian).
But if I share this on facebook -- and then click the link. The URL goes to the one with name=adrian in it, not the og:url.
Am I doing something incorrectly here, or have I misunderstood? If the latter, how does one keep things like sessions variables out of shares?
Thanks for any insight.
UPDATE
Facebook replied to a bug report on this, and I learned that I indeed was reading the documentation incorrectly
developers.facebook.com/bugs/178234669405574/
The question then remains -- is there any other method to keeping sessions variables/authentication tokens out of shares?

Google Analytics, internal link analytics?

I'll use StackOverflow as an example.
A user can reach a question/answer page from
outside of stackoverflow
from another page of stackoverflow
from a search result
from a link in other posts (link in another question or answer)
from Similar Questions section
from a user profile page
I'd like to know how those internal links are used.
Main question is What are the percentages of each type of links which led users to the Q/A page in stackoverflow
I want to know the answer for the Q/A pages as a whole not for each individual Q/A page.
Is this implementable using GA and if so, I'd like to hear a general guide so I can dig in.
Is there a term for this kind of analysis? (internal link analysis? Knowning a term helps me to google further..)
Edit
I found one way to do this using sitesearch.
http://cutroni.com/blog/2010/03/30/tracking-internal-campaigns-with-google-analytics/
It's from 2010, and not sure its still the best way to do it.
To be able to tell different links from the same page e.g. you will need to setup enhanced link attribution by requiring the plugin via this command
ga('require', 'linkid', 'linkid.js');
the plugin also requires decorating each link that reffers to the same destination (the question) a unique id. you can also chose to decorate a container element such as a div which holds link or its parent (up to 5 levels)
there are a number of ways to get at this data.
One way is a under reporting look at Behavior>Behavior Flow. The view crates a sunkey diagram. which you can narrow down using a custom segment + creating a content grouping. The advantage of the Behavior flow is that it is visual - but it is difficult to customize.
Another approach you could take is to locate the question in the Behavior > Site Content>All pages and the set the secondary dimension to "Previous Page Path". You can use the advanced filter to select a specific question, and to limit the previous pages to page paths matching the pattern for each type of page you discussed.
To view the attribution for different links you need to select the In-Page Analytics tab.
FYI, I've implemented it using Google tag manager.
I defined event navigateToQnA.
And fired the event with different event action for different type of clicks I care about.
Maybe bit laborious than the sitesearch method I linked in the question.
But cleaner in a sense that you don't pollute url parameters to collect the data.

Web crawlers and IFrames

Hypothetical Situation: I have a small obscure website called "miniatureBoltsInCarburetors.com" which provides content about the miniature bolts which hold a carburetor together as well as some general related automotive information. My site also has a single page which allows someone to find the missing bolt in their carburetor, and while no one will access this page directly from my website, one billion other popular automotive sites have embedded this single page in their website using an iframe, yet not included a link back to my site.
I recognize that this question is related to SEO which is considered off topic, however, all of the many SEO related forums discuss the marketing steps one could take, and not the programming steps or strategies, and hope others will allow this question to be answered here.
I wish my site "miniatureBoltsInCarburetors.com" to be ranked high for general automotive searches. What could I do to allow the 3rd party sites which include an iframe back to my site to improve my ranking? Could using JavaScript in the iframe to create a link on the parent page provide any value? What about when my server renders the page, use PHP to get the referring URL from $_SERVER, and include it in the content?
I am providing a solution here. Not sure if this is what you want though.
In your page which is used by other websites in iframe you can put below Javascript. This javascript checks if the webpage is opened inside an iframe or directly in browser.
So using this check when you see it is opened in an iframe. On click on something navigate to your website.
// This works in all browsers
function inIframe () {
try {
return window.self !== window.top;
} catch () {
return true;
}
}
Also for your reference you can check the below URL.
How to prevent my site page to be loaded via 3rd party site frame of iFrame
Hope it helps.
Iframes are seen seperate pages by Google. Your approach may end up being penalized due to being sourced from untrusted site. According to Google Webmaster Support
Frames can cause problems for search engines because they don't
correspond to the conceptual model of the web. Google tries to
associate framed content with the page containing the frames, but we
don't guarantee that we will.
One of the best approaches to rank higher for a specific keyword is, make multiple related sites. In your case a 3-4 paged site about carburetors, bolts, other things your primary site contain would do it. These mini sites will be more intense about the subject due to less page count. Of course they should contain unique articles on each page. Then link from mini websites to primary websites and you can see the dramatic change.
In fact, the thing you are trying to do was a tactic to rank competitors down worked occasionally a few years ago. Now, it is still a risk.
I see. You don't want to mess up the page for your own site, but you want to do something with all the uncredited embeddings.
The solution is fairly simple:
Create a copy of the page.
Switch your site to use the copy.
Amend the version that countless other sites are embedding, so that there is a small link back to you. Or, add an iframe blocker script that will load your site.
If the page is active (ie user interacts with it to find the missing bolt) you could include a sales message with the response encouraging the user to visit your site.
I think that your goal is getting your link onto these other sites long enough to get indexed by Google before it is noticed by the people doing the embedding, so it's a bit of a balancing act.
I see conflicting advice about how Google indexes iframes. You should use a PageRank checker to see if the existing iframe page url has PageRank, and compare it to the page that you embed it on.
I dont Think you need to worry ,.
Google bot does seem to crawl through Iframes ,but the Web-Page Containing that Iframe is not Credited for that Content .. In other Words,, Page-Ranking of that particular Web-Page do not Change due to Contents from Iframe .
is IFrame crawled by Google?
Do robots crawl iframes?

How do I create canonical meta tags for mutli-lingual websites to improve SEO?

I have a company website (Visual Studio / VB / ASP.NET 4.0) and it's now localized in 10 different languages.
The problem: My URLs do NOT change when switching from, say, English to Swedish. Only the text changes, as it calls the information from the "sv" resource file instead of the "en" resource file. Stefan noted that this will not count against me for duplicate content.
But Tiggerito came up with an excellent suggestion. He suggested I use canonical tags in the section to intimate to SE bots that I have other languages. I'd like to follow his suggestion, and add canonical tags to my master pages.
Can anybody tell me how I can go about doing this? What would the tags look like, and would I have to have one for en, es-MX, ru, sv, fr, etc.? Thanks for any guidance you can offer!
First of all its not good SEO to have the same page, same url, with totally different content. You confuse the search engines that do not know what to show. What search machine index to show ? what language of all. This is not count as duplicate content but indexer see you like to change the page and the language too often and do not what to show.
Second, the canonical tag works only for google from what I know, and second its not take language as an argument. The canonical tag works the different way connect many different url with similar content to the one url, not split one url to many different contents.
Is better to have you home page your default language, and when you change language to change the url, or add a url parameter.
Here is a canonical tag.
<link rel="canonical" href="http://example.com/page.html"/>
About canonical tags
http://www.mattcutts.com/blog/canonical-link-tag/
http://googlewebmastercentral.blogspot.com/2009/12/handling-legitimate-cross-domain.html
Notes
In this url that #JasonWeber give me
http://googlewebmastercentral.blogspot.com/2010/03/working-with-multilingual-websites.html
say it very clear:
if you’re going to localize, make it visible in the search results
and
"And last but not least, keep the content for each language on separate URLs - don't use cookies to show translated versions."

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