Custom Groups in Google Data Studio - google-analytics

In Google Analytics I have a custom dimension C-Age capturing age (since Google themselves are not able to automatically capture this on every visitor). In data studio I would like to aggregate this now in age groups: 18-24 / 25-34 / 35-44/ 45-54 / 55-65 / 65+
However, I seem to be unable to count instances of a metric by dimension. I have the metric users on my custom dimension C_Age.
I have tried this with CASE / WHEN but haven't been able to get the formula working. Any suggestions?

Set the aggregation method for C-Age to None in the Fields screen.
Create a calculated field using CASE / WHEN to set the proper bins for age groups.
If you want to count instances, you can just add another calculated field Visitor Count with the formula 1+0 or do a unique count on any unique identifier you might have.
This should solve your issue.

Related

Percentage of returning visitors in google data studio

Here what I want is get the number of returning visitor in percentage in scorecard.What I tried is tried creating calculating filed but didn't able to succeed
What I tried is applied the usertype = "returning visitor" filter but it shows only number and I want percentage.
Expected result is %returning visitors
Unfortunately, this method isn't entirely accurate. GA double counts a user if they are both a returning user and new user if they complete more than 1 session within the time period that you have listed.
My work around is to blend a data source with itself: 1 with a Google segment for returning users, 1 without.
The formula for the calculated field should use these two metrics:
ga:users (Users): total number of users
ga:newUsers (New Users): total number of new users
ga:newUsers/ga:users will give you the percentage of new users, the rest would be return. So just subtract the % from 1. Like so
Returning visitor in data studio
Showing the total number of returning visitors via the Scorecard
There is 2 ways to make it
1
Step 1
usertype = "returning visitor" pie chart or in table
Just make a new Pie chart or table then add to demensions Usertype
Step 2:
Add a new scoreboard
Make a filter for scoreboard just to show Returning of New visitors.
Done !! Showing the total number of returning visitors via the Scorecard.
Step 3 showing as a %
Add a new scoreboard without any filter and just show session.
Click at Scoreboard which shows Returning or New visitors. Click also in sametime at the scoreboard which shows session.. then right click on the mouse, choise the Merge data options.
Data studio makes automaticly percentage of both data. You get it!!!!
Second Way
You'll need to create a segment for in Google Analytics to use in Data Studio
Make a segment for returning visitors in Google Analytics.
Add a new scoreboard in data studio, choose just made segment. You will see the total Returning visitors in scoreboard.
follow step 2 and 3 ..
Good luck..

Google analytics - metrics mismatch while exporting data via API with various set of dimensions

I am working on GA reporting metrics in Power BI via reporting API.
While I create a query with some very basic attributes like sessions and users, I get same values as I can see directly in google analytics dashboard.
but when I add more dimensions and attributes, say, user type, pageviews or gender etc, alingwith users and sessions, the value of users and sessions is inflated.
I have tried to go through various documentations, where I know there are some restrictions that not all dimensions and attributes can be put together, but in this case, GA has allowed me to add these basic attributes togehter but the results are not matching.
Is there any documentation to explain this behaviur, or has anyone experienced anything like this.
has this to do something to do with binning, though I would expect, even if the difference is due to different binnings on different counters, the difference should be a smaller value, not the ones I am getting, which is huge(multiple times of error ) not just few percent of error.
I have come across with this problem and the reason is because of a limit on Google Analytics Core Reporting API.
Sampling thresholds
Default reports are not subject to sampling.
Ad-hoc queries of your data are subject to the following general
thresholds for sampling:
Analytics Standard: 500k sessions at the property level for the date
range you are using
Analytics 360: 100M sessions at the view level for
the date range you are using
i.e. Once the data you are requesting is returning more than 500k sessions / rows of data in a query, Google Analytics will return sampling data but not exact data.
The way I work around with this limit is to break down the query into separate queries (to make sure the returned data is fewer than 500k rows) with a date filter (per year, month or day, depends on data volume) apply to each of it. Then append all the queries back into one.
Sample M code:
(year as number, month as number) =>
let
Source = GoogleAnalytics.Accounts(),
...,
#"Added Items" = Cube.Transform(#"...", {{Cube.AddAndExpandDimensionColumn, "ga:pagePath", {"ga:pagePath"}, {"Page"}}, {Cube.AddAndExpandDimensionColumn, "ga:pageDepth", {"ga:pageDepth"}, {"Page Depth"}}, {Cube.AddAndExpandDimensionColumn, "ga:pageTitle", {"ga:pageTitle"}, {"Page Title"}}, {Cube.AddAndExpandDimensionColumn, "ga:date", {"ga:date"}, {"Date"}}, {Cube.AddMeasureColumn, "Page Load Time (ms)", "ga:pageLoadTime"}}),
#"Filtered Rows" = Table.SelectRows(#"Added Items", each [Date] >= #date(year, month, 1) and [Date] <= Date.EndOfMonth(#date(year, month, 1)))
in
#"Filtered Rows"
Result:

Missing values in google.com:analytics-bigquery:LondonCycleHelmet.ga_sessions_20130910

I am working with the practice repository in preparation for doing upcoming work with a large enterprise client using BQ. The repository link is: google.com:analytics-bigquery:LondonCycleHelmet.ga_sessions_20130910
I have 3 questions to ask in relation to the sample repository & a query that was run (please see the bottom of the link for the query that motivated the question:
1) What is the difference between customDimensions.index, customDimensions.value and hits.customDimensions.index, hits.customDimensions.value?
2) If a single hit has multiple custom dimensions/metrics how is that returned/queried? I only see single dimensions matching at the hit level in the sample data.
3) There are no custom metric values passed in the example data, what will those values look like?
Here is the query that motivated the previous 3 questions:
SELECT hits.page.pagePath AS urls,
hits.time,
customDimensions.index,
customDimensions.value,
hits.customMetrics.index,
hits.customMetrics.value,
trafficSource.medium,
hits.customVariables.index,
hits.customVariables.customVarName,
hits.customVariables.customVarValue
FROM [google.com:analytics-bigquery:LondonCycleHelmet.ga_sessions_20130910]
Every record in that table represents one Google Analytics Session. Big Query has this concept of nested fields and that's how individual hits are defined. They are nested into the hits record.
Answering your questions:
1) customDimensions.index and customDimensions.value are the index and value for user or session scoped custom dimensions. hits.customDimensions.index and hits.customDimensions.value re custom Dimensions set at hit scope level. The scope is defined when you create the custom Dimension through GA interface. indexes are integers from 1 to 20 (as defined in the Admin section) and value is the string passed as the value for that custom Dimension. More info about Custom Dimensions/Metrics
2) Both rows and rows.customDimensions are REPEATED RECORDS in Big Query. So in essence every row in that BQ table looks like this:
|- date
|- (....)
+- hits
|- time
+- customDimensions
|- index
|- value
But when you query the data this should be FLATTEN by default. Because it's flatten if a single hit has multiple custom dimensions and metrics it should show multiple rows, one for each.
3) Should be the same as customDimensions but the values are INTEGER instead of STRINGS.
For a simpler and more educational dataset I suggest that you create a brand new BQ table and load the data provided on this developer document page.
PS: Tell my good friends at Cardinal Path that Eduardo said Hello!

Query on use of aggregate functions over recursive groups in microsoft report designer

I have to point out that I'm fairly new to reporting outside of Microsoft Access, and new to the site, so please bear with me!
Stripped down to essential items, my data object has:
CategoryID, ParentCategoryID, TransactionID, TransactionDate, SplitID, CurrencyID and Value.
I don't think this is relevant, but just in case -
A Split has a Category and a Value, with one to many belonging to a Transaction.
Multiple Splits may exist for the same Category & Transaction with
different, or the same, Value (to support different combinations of the other data
items I haven't listed).
A Transaction has a TransactionDate and a CurrencyID, so all Splits
belonging to a Transaction are for the same Currency.
A Category belongs to a Category recursively.
A Split may be assigned a Category at any level in the recursive hierarchy and the crux of my problem is to report Transaction / Split detail under the appropriate Category heading, with a sub-total to include all those details AND the totals of all child Categories.
So, I have a Detail row group holding all the ancilliary data items that aren't relevant and a TransactionIDGroup row group on the same row. I then have a CategoryGroup row group based on CategoryID with a Parent of ParentCategoryID to handle the recursive nature of the data and a CurrencyIDGroup column group to handle the possible multiple currencies involved.
Also in the CategoryIDGroup row group is a total row with the Value cell holding an expression.
If I leave that expression as =Sum(Fields!AccountValue.Value), the report quite nicely totals the Value for each Currency column for all the details specifically in each Category (the default scope), so I thought I needed to make the Sum 'Recursive'. However, you don't seem able to specify the optional Recursive parameter without specifying the scope as well.
If I specify scope as CategoryIDGroup, I get all zero sub-totals. If I use CurrencyIDGroup I get each one being the same report total for the Currency. Anything else either gets me a build error or a combined-currency report total.
The other issue I have is that the recursive child Category groups are reported sequentially underneath the parent Category group (so, outside the header row, detail rows and total row, and not within the group. However, if I can get the total to reflect the children as well as the details at that level, I'd be happy enough, even though it wouldn't seem to add up until you realised what was going on.
What I have in mind is something like:
Category A
Transaction 1 10/02/2011 ...................... £100.00
---------------------- £14.50
Transaction 2 18/03/2011 ...................... $159.34
Category Ai
Transaction 3 18/06/2011 ---------------------- £295.60
Total Category Ai £295.60
Total Category A £410.10 $159.34*
But what I get is this:
Category A
Transaction 1 10/02/2011 ...................... £100.00
---------------------- £14.50
Transaction 2 18/03/2011 ...................... $159.34
Total Category A £114.50 $159.34*
Category Ai
Transaction 3 18/06/2011 ---------------------- £295.60
Total Category Ai £295.60
I guess the fundamental question is - am I asking the impossible? Do I need to take a different approach, perhaps with sub-reports for the details? I've wondered about including a Sum of the values of the child Categories within the data object at each Category level, but is there something simple I'm missing?
Any pointers in the right direction would be greatly appreciated after several days tearing my hair out :)
I have no idea whether there was something simple I missed, but resolved the issue to my satisfaction by including another property in the data object, being the sum of all child categories for each currency, and including a new row to print the sum of that field. Just in case someone else hits just the same question!

salesforce.com matrix reports - more than 2 columns on row headings

I need to create a donor summary report that provides total donations by donor by year.
I need to provide
name address email yr1total yr2total etc...
It looks like salesforce only allows two columns in row headings and two columns in column headings. Is there a way to work around this
Or, is there a way to use the tabular report to do the same?
TIA
If donations is a single field on the donor's record, it seems like what you're looking to do is attempt to display two columns for the same data within a report. The best way to do this (well, outside of creating a master-detail relationship with a new custom object named "Donations") would to have formula fields for each of the donation years, and calculate the donation sums in each of them. That is, as long as you have a way of calculating the year of the donation.
I believe to get the best answer, more information is needed.
Something like this? This will work if your donation is a separate object that's linked to Account (I've used Tasks & Events linked to Accounts in my example).
Create a report in "Matrix format".
Drop Account Name on the left pane, Donation's Date on the columns.
Columns will default to days. Click the dropdown in the place where I have "Created Date" and select summarizing by year (of course fine-tune to whatever you need).
Check date ranges / filter criteria etc obviously if you don't see all data.
Click Show -> Hide details.
Drop your "Donation Amount" or similar field into place where "Record Count" is displayed. Use "Sum".
Optionally deselect Show -> Record Count.
Now you're mentioning that there are only 2 columns so you probably already tried this. Well, common trick is to cheat by using a formula field that would hold your data (separated by comma maybe?). Tabular report would require you to create some helper fields (1 per year) on Account and do some kind of rollup summaries, messy.
If it's for a dashboard you could play with summary report (it can have more groups than 2) and pick chart type table on the dashboard...

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