See conversion rate of specific event in Analytics - google-analytics

Anytime a customer completes the payment of a order on our website, we send an analytics event with the following data:
Category: Order
Action: Status
Label: Complete
Now I want to see in what kind of rate sessions achieve this goal over time. I can't seem the find this view.
So that I can see for instance:
On 08/01/2017 31% of the sessions sent this event
On 08/02/2017 32% of the sessions sent this event
On 08/03/2017 30% of the sessions sent this event
etc.
How can I achieve this?

This is best done with a Goal; you can set the goal up to count Session where the event was triggered.
Unfortunately, this won't work retrospectively. If you want to do that, I recommend defining a Segment as 'Sessions which included Event X', and looking at the number of Sessions that that Segment has.
EDIT:
As pointed out by Eike, I should clarify that both of these methods would only count up to one event per Session. If you want to potentially count multiple events per Session, you'd need a different method.

Related

Google Analytics - Event Goal Completions much higher than Total Event numbers...Why?

I've been racking my brain trying to figure this out.
For the event goal setup, I've specified the category, action and label for the event I want tracked.
Why are goal completions so much higher - 70% higher!
Anyone have an idea why?
I was expecting goal completions to be lower than event number, since goal completions only track 1 completion per session compared to events which track every single one in a session.

Google calendar api v3: update all future events in recurring series limited by count

My question: how do I update "this and all future" instances in a recurring event which is limited by count so that the total number of events stays consistent?
What is the problem:
Trying to modify recurring event and I follow the below guide:
https://developers.google.com/calendar/recurringevents
Basically to update all future recurring events using a target event, the doc says one need to do two calls:
update existing event to make so it ends before the target event date
create a new recurring event with the same fields except of those need changes.
That works fine until there is an event that is limited by the number of occurrences.
Let's say there is a recurring event limited by 10 occurrences and target event is 5th event.
Now I need to split the original so that the first 4 events goes to the original one (so I update COUNT from 10 to 4) and then I create a new recurring event that holds the rest 6 events (so COUNT is 6 in this case)
My first observation is that this is not how the split events are displayed in google calendar - if I test that manually, the both events still show 10 occurrences but the second one doesn't produce any extra events (I'd expect 14 events from developer perspective, yet there are 10 as any user would expect). That implies there is a different approach here? Is it?
Also if I end up counting manually the number of events, there are still issues with cases like deleting one of the events first (let's say, the 4th event) - now how do I know that I need to show 6 instances in the new one and not 7?
Those thoughts make me think there is a better approach, but I can't find any other alternatives. Any advice on that?
UPDATE
It seems like google does it differently: for example after changing a title for "this and future" events in calendar view, it doesn't seem to produce two different recurring events since if you try to delete "all" events, that will remove all of them completely (rather than deleting only one chunk, either before or after the target event)
It seems like they are creating a bunch of exceptions or maybe "recurring exception" or something to do that. Can't find any examples on how to do that as of now thought.
Can't find any good solution for this after a few days of research and while I need to move forward I ended up with a sort of "compromise" between "good enough UX for my case" and "breaking best practice".
So I ended up updating each event individually which goes against google's warning as shown below but I limited the max count by 50. This is not necessary what others want to do, but this is good enough for the real world use case in my app.
Warning: Do not modify instances individually when you want to modify
the entire recurring event, or "this and following" instances. This
creates lots of exceptions that clutter the calendar, slowing down
access and sending a high number of change notifications to users.
And if user needs to schedule more than that, the user is asked to use "end date" instead.
Again, not ideal by any means so if anyone knows how to handle that correctly or knows how google handles that, you are very welcome to share it! (meh... and I need that for outlook too now...)
UPDATE: just got an idea: as an improvement, one can edit either "all future events" or alternatively the master event + "all previous events" depending on the index of the target event. In this case one can limit the number of requests by 2 (so in case of 50 events I'll need to do 25 requests maximum)
So if user wants to change the title from "Hello" to "Goodby" and if the user picked event number 5 in the series of 50 events to change all future events, we can change the master event to "Goodby" which will change the title of all events, and then update the first 4 events to the original "Hello".
Obligatory summary of comments and chat:
Updating events:
To update specific events in a recurring event you need to update the individual instance by specifying the event instance ID.
This is just the event ID concatenated with a datetime stamp (you can see this when making an Events: instances request for your eventID; if your event ID is xxxxxxxxxxxx then an instance ID would be something like xxxxxxxxxxxx__20200603T170000Z).
Unfortunately there's no direct update-instances endpoint so to update multiple instances in one request you'd need to use batching
The API doesn't have a dedicated method for updating recurring events regardless of the recurrence type, and I presume this is the reason the documentation says to edit the previous recurring event by cutting it down and inserting a new one, as per Google's warning:
Do not modify instances individually when you want to modify the entire recurring event, or "this and following" instances. This creates lots of exceptions that clutter the calendar, slowing down access and sending a high number of change notifications to users.
Batching:
Making a batch update on event instances does keep count consistency. If you edit instances in a batch and then use the 'this and all future events' option when deleting one of the instances of the recurring event they do all get deleted as they're still a part of the recurrance. There is no new event being created in either scenario, the event instances are being changed.
If you play around with Events: instances and use Events: update to change only some instances of an event, then you can see that they all stay part of the same recurrence chain and there is no count change.
For arbitrary large counts, even if you have a recurring event with 9999999 instances, each event still has an ID which you can retrieve from Events: instances. It's stored as a single event for event use, but the IDs of the instances are the identifiers which are different.
Honestly, it's not great that you have to edit each one manually; for large counts like 9999999 it's basically infeasible because you'll have to make a batch request for each set of 100 instances you want to change, but it's the only option available via the API at the moment.
Feature Request:
You can however let Google know that this is a feature that is important for the Calendar API and that you would like to request they implement it. Google's Issue Tracker is a place for developers to report issues and make feature requests for their development services, I'd urge you to make a feature request there, the Calendar API feature request form can be found here.

Is there a way to programmatically determine how long a conference room resource has been available for a given time slot?

For example, let's say a conference room was booked for a 12-1pm meeting. At 9am that same morning, a user cancelled that meeting, freeing up the conference room. Is there any way to programmatically run a script which would indicate, if run at 10am, that the room had become available one hour ago?
If you retrieve the event that was cancelled via Events.get, you can get the updated time field as a response, which, in case the event got cancelled, equals the time the event was cancelled. Then, the script can calculate the difference between current time and the time it got cancelled.
You could also use Freebusy to make sure that no one created another event after the previous one got cancelled and that the resource is free for that time.
Update
If you want to know for how long a certain conference room has been free for a certain time, you can:
Get the list of events related to this resource via Events.list, including the ones that were cancelled (set showDeleted to true) to achieve that.
Check if there are any events whose scheduled time matches the time you want to look for (fields start and end).
If any of these events matches, you can calculate, for that event (and in case the event got cancelled and the resource is indeed free - event status is cancelled), the difference between current time and the time the event got cancelled (by checking the field updated).
I hope this is what you wanted.

Google Calendar API - recurring event with max time limit

I would like to get all events of a recurring event.
Therefore I set the option singleEvents to true.
Now, when I list all events, the response returns endless items (by using nextPageToken). Sure, I can set a MaxTime to have a maximum time limit.
However, I need the syncToken to get only updated events. Otherwise my server has a lot of synchronization tasks. :(
The server gets Push Notifications when something changed. When I create a recurring event, the server recieved the push notification and tries to get the updated events via the last syncToken (using list events).
How can I set a maximum time limit, so I can get the nextSyncToken without having endless nextPages.
My current call:
GET https://www.googleapis.com/calendar/v3/calendars/[CALENDAR]/events?singleEvents=true&syncToken=[SYNC-TOKEN]
When you use a sync token, GCal gives you all the updated events and the only way to limit the amount of events in each response is to use a pager. Set maxResults to limit the amount of results you get per page (max 2500) and then use pageToken until you get another nextSyncToken which means you are at the last page and there are no more events to sync. Each request will either have a nextSyncToken or nextPageToken but no both.
GCal creates 730 events for repeating events without some kind of limit, so 2 years worth of daily events or just under 61 years for a "first Friday of each month" type event. You can check this with the built in API and copying the results to somewhere you can search and count the instances of one of the keys. With defaults, 250 results per page with the 3rd page returning 230.
This isn't just how many are passed with events list and singleEvents true. You'll see in your GCal calendar that the events stop after this time and if you check back tomorrow there won't be another daily event that's been created.
Of course, there could be many long events since the last sync but since you're using push notifications this shouldn't affect you.
Lately I have been dealing with a similar scenario and came up with this solution:
-set singleEvents to false
-for recurring events retrieve instances individually with timeMin and timeMax
Now you can still use syncTokens and the instances() part of the API let's you break up the recurring events into single events with a query. You just have to make sure you do a full sync if you are nearing timeMax again.
Source: https://developers.google.com/google-apps/calendar/v3/reference/events/instances

Google Analytics, outgoing links by referer

I want to know how many people (in percent) comming from a specific referer (like direct, paid search, organic search and so on) click on at least one outgoing link on my website. (If somebody clicks 10 outgoing links it should count as much as somebody who only clicks one link).
What i did was to create a custom event which is triggered every time a user clicks an outgoing lnik. This is working so far, but how can i filter the data in the way i explained before?
Thanks for your help.
Use Unique Events.
http://searchenginewatch.com/article/2350415/How-to-Use-the-Google-Analytics-Event-Tracking-Report
Unique Events: Events of the same type within the same session have
been removed from total events to de-duplicate them, this helps you
identify events which are triggered multiple times per session or if
an event is only important once then this is more important to you
than total events.
Alternatively, you could drop a key in localStorage (or a cookie) per link so you would only fire the event once per session/cookie.

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