Bulk AdWords audience creation via API with including/expluding multiple pagePaths - google-analytics

Question

My goal is to use data from Google Spreadsheets as parameters for bulk creation of AdWords Remarketing Audiences from Google Analytics stats data.
My code is based on this article.
API connection seems to be working. Audiences are being created but I have an issue with specifying segment parameters that should include/exclude audience based on the ga:pagePath.
So my questions are:
What do I do wrong?
Can someone give a hint or an advice how to make it working?
Spreadsheet table
| Audience Name | URL include 1 | URL include 2 | URL include 3 | URL exclude 1 | URL exclude 2 | URL exclude 3 | Duration |
|---------------|---------------|---------------|---------------|---------------|---------------|---------------|----------|
| Test 1 | /test | /test2 | | | | | 540 |
|---------------|---------------|---------------|---------------|---------------|---------------|---------------|----------|
| Test 2 | /test3 | /test4 | | | | | 540 |
|---------------|---------------|---------------|---------------|---------------|---------------|---------------|----------|
Spreadsheet macro script
function main() {
var settings = {'linkedView':"XXXXXXXXX",
'linkedAccountId':"XXX-XXX-XXXX",
'accountId':'XXXXXXXX',
'propertyID':'UA-XXXXXXXX-X'};
var spreadsheet = SpreadsheetApp.openByUrl('XXXXXX');
var sheet = spreadsheet.getSheetByName('test');
var range = sheet.getRange(2, 1, sheet.getLastRow(), 8);
var values = range.getValues();
for(var i = 0; i < values.length; i++) {
var name = values[i][0];
var categoryUrl = values[i][1];
var duration = Math.floor(values[i][7]);
Logger.log(duration);
var inludeSegment = '';
var exludeSegment = '';
if(values[i][1]) {
inludeSegment += 'users::condition::ga:pagePath=#'+ values[i][1];
}
/*
if(values[i][2]) {
inludeSegment += ';ga:pagePath==' + values[i][2];
}
if(values[i][3]) {
inludeSegment += ';ga:pagePath==' + values[i][3];
}
if(values[i][4]) {
exludeSegment += 'sessions::condition::ga:pagePath==' + values[i][4];
}
if(values[i][5]) {
exludeSegment += ';ga:pagePath==' + values[i][5];
}
if(values[i][6]) {
exludeSegment += ';ga:pagePath==' + values[i][6];
}*/
var newAudience = Analytics.Management.RemarketingAudience.insert(
{
'name': name,
'linkedViews': [settings.linkedView],
'linkedAdAccounts': [{
'type': 'ADWORDS_LINKS',
'linkedAccountId': settings.linkedAccountId,
}],
'description' : 'test',
'audienceType': 'SIMPLE',
'audienceDefinition': {
'includeConditions': {
'daysToLookBack': 14,
'segment': inludeSegment,
'membershipDurationDays': duration,
'isSmartList': false
}
}
},
settings.accountId,
settings.propertyID
);
Logger.log(newAudience);
Logger.log(i + ' Audience ' + name + ' has been created');
};
}

Answer 1

I see you have issue with segments definition.
https://developers.google.com/analytics/devguides/reporting/core/v3/segments-feature-reference
This article helps you.
Because when you use ';' between pagePathes it means session must include both.
users::condition::ga:pagePath=#/category1;ga:pagePath=#/category2
This segment will collect all user who are visit 2 categories.
If we using ','
users::condition::ga:pagePath=#/category1**,**ga:pagePath=#/category2
This segment will collect all users from 1 and 2 categories, even user has visited only one.
you should use '!' To exclude something from segment
sessions::condition::**!**ga:exitPagePath==/
Hope it helps you!