Limit to events created in Google Analytics - google-analytics

I was wondering if there was a limit to the number of events that can be created on one property of Google Analytics. I'm aware that there's the 500 hits per session limitation for hits(including events) to be tracked and that there's the limitation of 10 million per month, but is there an actual limitation in the number you can create? (ie. you can only create 20 goals)

No documented limit, other than what you've already indicated. The only other limitation is this:
[Universal Analytics] Each analytics.js tracker object starts with 20 hits that are replenished at a rate of 2 hit per second. Applies to All hits except for ecommerce (item or transaction).
and
[Classic GA] Each ga.js tracker object starts with 10 hits that are replenished at a rate of 1 hit per second. Applies only to event type hits.
(Friendly reminder to be posting only coding questions on SO. Your question would be highly welcomed in Webmasters though!)

Related

Difference between Active Users and Total User in GA4

For a selected date range (last 3 days) I am getting a difference in Active Users and Total Users count. No segment or filter is applied, it is for overall events tracking. I am using Google Analytics 4. If I look for specific events using a filter the value matches. Why is the count different in this case?
If I'm not mistaken, I believe Active Users are the one who engaged (aka didn't bounce, aka did more than 1 request besides the page view to start a session.
This was what I understood from their API help (link here)

Google Analytics Hit Quotas

I wonder whether someone can help me please.
I have a user who under a specific property, sporadically receives the following error:
Some hits sent on 03-Jul-2018 to property ...... exceeded one or more hit quotas and were therefore not processed.
Hits can be dropped when daily or monthly hit limits are exceeded. You can view your hit volume levels in Property Settings in Analytics.
Hits can also be dropped if visitor hit limits are exceeded. This can happen when your site is incorrectly generating the visitor ID for a GA session. Contact your website administrator to check that the visitor ID generation has been correctly implemented.
They are not using the Premium account but when I look at the data for the day in question, there aren't any issues with regards to 'High Cardinality' which unless I've misunderstood I'd expect to see.
Could someone look at this please and offer some guidance where the issue may be because this area is fairly new to me.
Many thanks and kind regards
Chris
Collection limits are influenced by 2 factors:
The tracker: whether you use ga.js,gtag.js,analytics.js etc... here are the details.
The property type: whether you are using GA (10M hits / month) or GA 360 (2B hits / month).
In your case you are facing a property limit. To find out when such limits where reached, you can create a custom report using a time dimension (eg date+time) combined with the hits metric. You can also combine the hit metrics with other dimensions (country, browser, device) to see if you find any patterns as to why you're getting so many hits.
Cardinality is something else: it refers to the number of unique value combinations for your dimensions. For instance if you have 500K events where each event category is different, you'll have a Cardinality of 500K on the event category dimension. The more hits, the more likely you'll have a high cardinality, but the 2 aren't necessary related (if you send 10B events with the same category, the cardinality on the category is 1).
So focus on identifying and solving your limits/quotas issue, as it's the real issue here:
If the number of hits is legitimate (you have a huge amount of traffic), then the only options are to upgrade to GA 360 or reduce the number of hits for each session
If the number of hits is abnormally high (eg traffic is stable but hits increased dramatically), look for implementation issues, especially generic event trackers such as error tracking with tools like Google Tag Manager

Google Analytics data limits

We are using Google Analytics on a webshop. Recently we have added enhanced ecommerce to measure more events so we can optimize the webshop. But now we are experiencing less pageviews and other data is missing.
I don't know what it is, but on a specific page we are nog measuring anymore, I removed some items from the ga:addImpression data, and now the pageview is measured again.
I can find limits for GA, but I can't find anything for the amount of data that can be send to GA. Because is this seems to be related to the amount of data that is send to GA. If I shorten the name of a product, the pageview is also measured again. GA is practically broken now for us because we are missing huge numbers of pageviews.
Where can I find these limits, or how will I ever know when I'm running into these limits?
In one hand, im not sure how are you building your hits but maybe you should keep in mind the payload limits to send information to GA. (The limit is 8Kb)
In the other hand there is a limit in fact that you should consider (Docs)
This applies to analytics.js, Android iOS SDK, and the Measurement Protocol.
200,000 hits per user per day
500 hits per session
If you go over either of these limits, additional hits will not be processed for that session / day, respectively. These limits apply to Analytics 360 as well.
My best advise is to regulate the amount of events you send really considering which information has value. No doubt EE data is really important so you should partition productImpression hits in multiple ones of the problem is the size. (As shown in the screenshot)
And finally, migrate to GTM.
EDIT: Steps to see what the dataLayer has in it (in a given moment)
A Google Analytics request can send max about 8KB of data:
POST:
payload_data – The BODY of the post request. The body must include
exactly 1 URI encoded payload and must be no longer than 8192 bytes.
URL Endpoint
The length of the entire encoded URL must be no longer than 8000
Bytes.
If your hit exceeds that limit (happens e.g. with large product lists in EEC tracking) it is not (as far as I can tell) processed.
There are also restrictions to field length for some fields (e.g. custom dimension with max 150 bytes, others are detailed in the parameter reference ).
In some cases the data type is relevant, e.g. if in your event tracking the event value is set to a string the call might fail.
I think this is the page you are looking for Quota and limits page can help
These limits apply to the Web Property / Property / Tracking ID.
10 million hits per month per property
If you go over this limit, the Google Analytics team might contact you and ask you upgrade to Analytics 360 or implement client sampling to reduce the amount of data being sent to Google Analytics.

Google Analytics Client Sampling when over 10milion hits/month

Google Analytics Documentation says the following:
hese limits apply to the Web Property / Property / Tracking ID.
10 million hits per month per property
If you go over this limit, the Google Analytics team might contact you
and ask you upgrade to Analytics 360 or implement client sampling to
reduce the amount of data being sent to Google Analytics.
For monthly total Analytics 360 limits, please contact your account
manager or service representative.
What does this mean exactly ?
I know there is sampling , the one which you see in your reports..
But if your traffic exceeds the 10 milion hits per month, is there an automatic sampling system which forbids you to capture all incoming traffic?
In other words : Does google limit your traffic automaticly at the source? Not in the reports but in the source, let's say I capture 20mil hits a month, will i have all that traffic in my property or does it stop at a certain point?
AGAIN : i'm not talking about report sampling but about the actual captured data a month
Thanks in advance
No, Google does not limit data collection. You have to implement this yourself, although they give you a means to do that at least in the Javascript Tracking code. Implementing sampling yourself would be a little tricky since you want to sample out whole sessions, not individual pageviews.
If you record 20 mio hits you will have them in your property. But at that point you operate outside your quota and Google has the right to terminate your account (they will not do that without getting in contact with you, provided you respond to mails send to the Google accounts authorized to use your GA properties).
So far Google has been, in my experience, very generous even with large overruns, but you should not base something business critical on the violation of TOS for a free service.

google analytics showing wrong number of page views

I am trying to stress test my google analytics system and I have sent around 100,000 request to the GA at the rate of about 3000/s . I have received 200 as the status code for successful ping to GA. All the request sent are exactly similar.
But when I see the real time dashboard the numbers are wrong and only shows about 1/3 the total requests sent. Has anybody observed similar behavior with GA?
Do You know that a standart (free) version of GA has many restrictions? For example it has limited number of hits per second collect by it. It is normal behaviour to limit collected data if You make 3000 hits per second.
As per documentation:
ga.js:
Each ga.js tracker object starts with 10 hits that are replenished at
a rate of 1 hit per second. Applies only to event type hits.
analytics.js:
Each analytics.js tracker object starts with 20 hits that are
replenished at a rate of 2 hit per second. Applies to All hits except
for ecommerce (item or transaction).
Android SDK
For each tracker instance on a device, each app instance starts with
60 hits that are replenished at a rate of 1 hit every 2 seconds.
Applies to All hits except for ecommerce (item or transaction).
iOS SDK
Each property starts with 60 hits that are replenished at a rate of 1
hit every 2 seconds. Applies to All hits except for ecommerce (item or
transaction).

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