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Is it necessary to have both GA and Quantcast in your website? I'm seeing a lot of websites use both of them but what's the point of using both of them when either one does the same thing? Sorry if this is a dumb question.
No, it's not necessary, but do keep in mind that Google Analytics and Quantcast are doing two different things.
Google Analytics focusses on telling you how people use your website. This includes things like referral pages and keywords, entry and exit pages, page views, and click patterns. Google Analytics tells you about the page views of your website.
Quantcast focuses on telling you the nature of your website's audience. This includes things like the users' demographics and psychographics, other sites your users tend to visits, what businesses and industries they represent, and cross platform (online, mobile, and app) engagement and retention. Quantcast tells you about the page viewers of your website (also referred to as your website's audience).
In many ways, Google Analytics and Quantcast Measure are very complementary services.
Disclaimer - I work at Quantcast
Is it necessary to have both GA and Quantcast in your website?
No it is not necessary.
You may check out how they differ in this article.
Non-Quantified Data
Quantcast offers a separate service for those who do not participate
in the program to track quantified data. The program for
non-quantified data provides public statistics for millions of Web
properties. Users of the Quantcast site use the search engine on the
main page to look up the name of any website. Each website has its own
stats page. A website with a small number of visitors will not
necessarily display results due to insufficient data. Google Analytics
does not provide non-quantified data. You must use the tracking code
to use Analytics, and your statistics are not open to the public.
Methods
Google Analytics uses cookies to track visitors. Quantcast uses
cookies and a separate people-based estimate called "cookie-corrected
audience data." This estimate is different from both Analytics and
Quantcast cookie-based statistics. The number of visitors tends to be
lower for people-based estimates. Statistical measures, such as the
number of overall visits and average pages viewed, tend to increase.
what's the point of using both of them when either one does the same
thing?
You may find the answer to this Why should I use Quantcast, Alexa or Compete, when I have Google Analytics
I am using both of them and what is mentioned about quantcast is right that it has a diffferent look at traffic ..in fact at one point I was worried that it may not be appropriate to use 2 codes to measure the same traffic but I think they work fine
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Over the last few weeks I have seen a lot of 00:00:00 sessions come from spamming servers. I want a way to not only block them in Analytics but also in cPanel if possible.
If anyone knows the best way to remove all spamming hostnames please share.
Blocking Spam Traffic From within Google Analytics
You can use a combination of 2 filters to stop all the spam in google analytics:
A Valid Hostname Filter that will take care of all ghost spam in any
form (referral, organic or fake direct visit)
A Campaign Source Filter with an expression built with all the known Crawlers Spam.
As an extra you can enable the built-in feature “Exclude all hits from known bots and spiders“, this option will exclude all the traffic from bots/crawlers that are not spam but they aren’t human visits either.
You can read more here http://www.ohow.co/what-is-referrer-spam-how-stop-it-guide/
Blocking Spam Traffic From cPanel
You can use IP Deny Manager within cPanel to block spam referrals.
You can read more here http://geekflare.com/block-spam-referral-traffic-to-your-website-through-cpanel/
This my sound a bit too easy but you could just delay the call of
ga('send', 'pageview') //May look different due to different Goggle Analytics Code
for like 50ms-1s. This will only record those users who stay at least 50ms-1s.
I don't know what will be the best time setting but this seems to be the easy way to do it.
I'm trying to add recommender systems to an existing website. In particular, I'd like to implement item-item collaborative filtering, to figure out what pages users tend to visit in the same session--much like Amazon's "People who viewed this item also viewed...."
At a minimum, collaborative filtering requires data on each individual viewing session, so that the algorithm can determine which pages get viewed together, rather than just tallying up how many times each page gets viewed in the aggregate.
If I were creating a new website, I could pretty easily add code to collect this data. However, this is an existing website, and has been set up to use Google Universal Analytics.
I have two questions:
Can I get Universal Analytics Data through an API? I need to be able to analyze the data using my own algorithms, not just look at it in a dashboard. I know about the Core Reporting API--but the Core Reporting API doesn't seem to include any extra Universal Analytics variables. I know about the API for sending Universal Analytics data, but that's not what I'm trying to do here.
Assuming I can query an API or otherwise export the Universal Analytics data, will I be able to distinguish individual sessions? The idea here is not to ask questions about individual users (let alone associate their data with some other data), but simply to figure out which pages were viewed in the same sessions.
Thanks for your help.
You can use the Google Analytics Core Reporting API many combinations of the available Dimensions and Metrics. You should check out the Common Queries page to get a sense of how precise you can get in terms of how people might use your application.
Also the Hello Analytics APIs Quickstart guide is a good place to start if you haven't developed an application with Google APIs.
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I keep seeing
(not provided)
under my
Keywords
section so I'm unable to see what people are searching for when Googling my website.
I had a friend say for me to click 'Search Engine Optimisaion > Queries' in Analytics and then link it to Google Webmaster Tools.
I did this a few days ago but I'm still getting the '(not provided)' problem.
Do I need to do something else?
Keyword (not provided) occurs for all Google searches now. It only affects the organic results, not the paid. It works by directing traffic through a redirect that strips off the keyword parameter, but keeps the other referrer information, so you at least still know it is coming from Google search.
You can't get rid of (not provided) appearing in analytics reports, and what your friend suggests is to instead link to Google Webmaster Tools, to see those reports (Which don't rely on Google Analytics), but comes straight from Google. You could login and see those reports in more detail if you just set them up and login there.
The Google Analytics hookup isn't that useful, as you can't link the keywords to other Google Analytics metrics or dimensions - its just a straight import there for convenience if nothing else.
What may be useful to get some kind information is to use the landing page dimension in the keyword reports. Select secondary dimension, then landing page and you will at least see where organic search has landed, and get some idea on what keywords they came from by looking at the title tag of that page.
What you did was connecting the Search Console to Analytics. Here you get the Search Console Analytics Data in Google Analytics, but under a new Tab:
The Problem here is, that you don´t see the behavioural and transaction-Metrics for this Keywords (you even don´t see which Keyword rankt to which page).
As other mentioned the Problem is here Google Secure Search Update in 2011. Also Bing started 2015 to deliver the search results in https so you get less and less Keywords here.
There are some workarounds with filters for this https://blog.kissmetrics.com/unlock-keyword-not-provided/. But this are just "workarounds".
To get a idea of the Keywords a User googled to come to my pages i use https://keyword-hero.com/. They match the Keywords quite well. I test it now since ca. 3 weeks and it looks like this:
You can also use the Search Console itself to get an idea of the Keywords user googled, i thinks its the best source for this.
This is a security thing.
If the search came from SSL Search on https://www.google.com Note the HTTPS not HTTP then the data is not shown to you. Google stores it as (Not provided). Webmaster toosl should be set up the same as this is a Google thing.
Google Analytics blog post : Making search more secure: Accessing search query data in Google Analytics
The following is directly from Googles official blog: Making Search more Secure
As search becomes an increasingly customized experience, we recognize
the growing importance of protecting the personalized search results
we deliver. As a result, we’re enhancing our default search experience
for signed-in users. Over the next few weeks, many of you will find
yourselves redirected to https://www.google.com (note the extra “s”)
when you’re signed in to your Google Account. This change encrypts
your search queries and Google’s results page. This is especially
important when you’re using an unsecured Internet connection, such as
a WiFi hotspot in an Internet cafe. You can also navigate to
https://www.google.com directly if you’re signed out or if you don’t
have a Google Account.
As mentioned in some of the other answers, Google intentionally discontinued providing keywords when someone is referred from their search engine to a result page for privacy reasons.
There is no way around this within Google Analytics. There are some other methods for best guess using Webmaster Tools as also mentioned.
Another option is to use a tool that helps to match up keywords, landing pages and search volume. One such tool is provided by Authority Labs. There's probably some other providers too, this is just the one I know and use.
You can see exactly how Authority Labs works in this YouTube video
https://www.youtube.com/watch?v=72mLFFTAMpw
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What is the best way to get information about traffic sources of visitors on my web application? I want to store that information in database after every created an account by user.
I know that is possibility to get that information from google analytics cookies (utm*). But some browser extensions like adblock are blocking these cookies.
If by traffic source you mean: were where the user before landing into your web site, you could capture the document.referrer value.
you may get visitor IP-Address for unique visitor.
Which technology you are used?
If you are used PHP Technology.Here is the code for find IP
echo SERVER['REMOTE_ADDR'];
main point is which types of traffic you want? means organic, social or referral traffics.
there are many ways to get traffics:
- if your site is new, best option is paid marketing like PPC, PR etc.
- your site is old then guest posting with high DA is best option. apart from social media traffics is also good option. now a days you can also get targeted social media traffics with Facebook paid marketing.
here are some of google links which you will get good tips
http://neilpatel.com/2016/03/22/how-to-increase-website-traffic-without-seo/
http://www.thecrazythinkers.com/11-killer-tips-increase-traffic-website-blog/
if you will get specific need, i will guide you with exact answer.
I'm using both on a site and getting very different numbers from each. Why is this?
The discrepancy is also mentioned in a Quora answer (Which is better, Facebook Insights or Google Analytics?)
Footnote: if you decide to use both, do not report them side-by-side,
and never expect them to match. Trying to explain the differences will
drive you mad.
Could someone explain?
This problem is quite common, and very hard to explain to clients why numbers do not reconcile amongst different analytics platforms.
Firstly, I believe that because there are remote connections to google or facebook some user sessions will get lost (What happens when they hit stop on the Browser page before the .js downloads for instance).
Secondly I believe ad blocking software may stop the file from being downloaded therefore the session is not captured.
Most hosting providers will have their own analytics platform with your hosting package. This is what I rely on as a true indicator for actual page views etc. These are usually generated directly from your web server logs so they are more accurate. Sadly I've never seen one of these packages have as many features as google or facebook.
There are tons of possible reasons. They might identify returning visitors in a different way or users might block scripts from a specific domain (e.g. *.facebook.com but not *.google.com). In general, ignore the discrepancy. Just pick one solution and use it. You'll always have visitors blocking all such scripts or just one or two specific trackers. The only (almost) 100% accurate way to do it, would be using local scripts, but even those could be blocked. You could as well look at open source solutions such as Piwik
Different web analytics products use diferent methods to track data on the site.
These differences between them is the reason why is hard do do a side-by-side comparison.
On the two links bellow you can find more info about that:
Why does Google Analytics report different values than some other web analytics solutions?
Using Google Analytics & Facebook Domain Insights to Track Social Actions on Your Website
In addition to the notes above, I also wanted to mention Google samples data when there are large volumes & dimensions. This may be a contributing factor.
Facebook reports on clicks and Analytics reports on pageviews.
The amount of pageviews might be less than the amount of clicks for a number of reasons:
There are filters on your Analytics that are blocking the pageviews from being recorded
The user left the page before the Analytics code could be recorded
Or the ads being clicked by bots and the Analytics isnt recording them
This seems to be a big problem with Facebook ads. I run a number of campaigns with facebook and I only see 30-50% of the reported traffic actually make it to the site. I cant believe this is due to only the first two reasons.
I have gone into more details on my blog http://www.bradtollefsen.com/facebook-ads-adding/