What do people use to dig in to Google Analytics data?
For example, I have a web page that tracks a custom event on it. I'd like to track a couple metrics:
1) What percent of users on that page successfully call the event at least once?
2) How do I see a bucket of the number of times a user called the event while they're on the page (or in a session, whatever), such as:
0 times -> 800 visitors
1 times -> 200 visitors
2 times -> 150 visitors
etc
Ideally I'd get this data emailed to me on a regular basis, maybe with a chart for the second part. Suggestions?
Let's say that the event is a Video Play.
You must keep track of how many videos the user played. For that create a session cookie with that number, and increment it at each video play.
Then you can fire a CustomVariable (Page Scoped) to send the number of events the user performed at that page.
Something like this:
window.onunload = function(){_gaq.push(['_setCustomVar', 1, 'Video Plays', cookie_value, 3]);}
http://code.google.com/apis/analytics/docs/gaJS/gaJSApiBasicConfiguration.html#_gat.GA_Tracker_._setCustomVar
That should get you a nice report
Related
I've just started using google analytics, and except of a quick beginners tutorial I don't know very much :-).
I have a website with few steps in the sign-up page. In the first step the user verifies his phone number. I want to have a list of all the users phones that completed the verification step but didn't finish the registration. In order to do this I send the following events in each step:
{eventAction: 'registration phase1', 'eventLabel': userPhoneNumber}.
{eventAction: 'registration phase2', 'eventLabel': userPhoneNumber}.
{eventAction: 'registration phase3', 'eventLabel': userPhoneNumber}.
I want to create a report that shows me all the phone numbers of the users who fired the first event but didn't fire the third event. I tried to achieve this by using event advanced filters with include and exclude condition but it seems that data being shown is not correct. I also tried to do this using the Query Explorer but I couldn't find out how to do this.
You can do this by first using the Google Analytics web UI to create a segment. You can learn more about segments here.
You'd want to use "include" and "exclude" sessions or users depending on your need. The setup will look something like this, adjust the events action/category/label as you wish to match the events you want.
Save your segment and head over to the Query Explorer.
Select the appropriate property and view which you created the segment. Under the "segment" field type in the name of the segment you just created like so:
Fill in the rest of the form with the dates, dimensions/metrics that you want and you should get results according to that segment. No additional filtering needed.
I have a goal completion when user visit the specific page. Also I'm sending event from this page to count how many times user visited this page during the session (and for some other info).
Now I'm trying to make a custom report (flat table) that have info about:
Session ID (custom dimension),
Event Category (secondary dimension),
Goal completion (metric)
and Pages/Session metric.
In this case I see that Goal completion is zero for every session although I see events from the page (and I know that goal was completed in every session cause it's testing site).
If I remove Event category from custom report then Goal completion equals 1 for each session (that is true info).
And if I'm trying to use Event category in filter it is the same situation - I don't see Goal completed.
'Event Category' is a hit-level dimension, but other dimensions and metrics have session-level. It's invalid dimension-metric combination.
Try to use custom segment with conditions: include sessions where 'Event Category' = [your value].
Good explanation of scope in GA: https://www.bounteous.com/insights/2016/11/30/understanding-scope-google-analytics-reporting/
Lets say for instance I have a web game on a page and the code is set so that every time the player completes a level it pushes the current level to the dataLayer:
dataLayer.push({'level': currentLevelNumber});
Does this then mean I will be able to create segment in GA to see how many people made it to each level? i.e. segment1(level = 1), segment2(level = 2) etc..
Also, what are limits of this? GA has a 500 event limit per session. Is pushing a variable part of this limit or does it have its own limit?
I tried to find this information in documentation but couldn't see it.
Essentially, you're trying to report on the levels that your users are on for a particular game.
To do this, you will need to create a user-scoped custom dimension within GA.
Then you would want to push to the datalayer whenever the user moves to another level something like:
dataLayer.push({
'level': currentLevelNumber,
'event': 'user-lvl-update',
});
Then in GTM, create datalayer variable to capture "level" and create a custom event trigger for the "user-lvl-update" event.
Then in GTM, create a GA tag for the event "Level Update" and configure it normally, but this time, check the "Enable overriding settings" checkbox, under "More settings > Custom Dimensions" click on "Add custom dimension", enter in the index number of the custom dimension you created earlier and for dimension value, put in the variable where you captured level. Trigger this tag using the "user-lvl-update" trigger.
There is a limit of 500 hits per session. A hit is a pageview, event, etc. whenever you're sending data to GA. Pushing to the datalayer doesn't count towards that
I have created the dimension, it's currently my only one so it has index 1. It has session level scope and is active.
I have also created a custom report to see any results I might get from it. All the report does is show the Session metric against my custom dimension. Nothing extra such as filters.
In my code (which until now was unmodified) I have added the following line between the 'create' and 'send' calls:
ga('set', 'dimension1', 'test');
Nothing is appearing in the report, or anywhere else when I use this dimension as a secondary dimension.
I have tried on a second GA property of mine and it also doesn't work there.
What am I doing wrong?
Generally, it takes 1-3 hrs for the dimension data to show in GA UI. But there are ways to check if the hit you sent contains the dimension or not.
On your browser, check the ga requests ( Like in chrome -> Inspect -> Network -> filter by collect). If you have included the dimension correctly, the pageview hit sent must contain cd1 parameter (1 is the index of the dimension). If the hit contains the dimension and value, then wait for few hours and your report will show the data.
You can also use Google Analytics Debigger to check the requests sent to ga by your website page
I'm using GA Android SDK v3 to track app utilization.
I found the metric "Sessions with Event" is wierd.
For example, userA report following hits in one session:
1. appview(screen1)
2. appview(screen2)
3. event(category=goto_store)
4. event(category=purchase)
I saw the custom report shows:
dimens="event category", metrics="sessions with event"
goto_store, 1
purchase, 0
It looks like it count the "sessions with event" to the 1st event in session.
It is reasonable??
I would like to know how many sessions with purchase event
When I create a custom report with dimem=appname, metric=session with event and filter 'event_category exact match "purchase"', I got metric of session with event equal to be zero....
This metric is not intuitive...
Kevin Kuei
Sessions With Event is hit-level data that only fires once for any event, within a session. In your example, getting 0 means that you have triggered some other (possibly unrelated) event in the same session.
To get sessions with Purchase event, you will probably need to create a custom segment. See here for [a good explanation of Sessions With Event]