I am having a hard time to find a documentation for web conversion tracking for Google Ads.
I would like to understand more about the HTTP POST request that is sent to Google.
I can see there is a good documentation for mobile apps:
https://developers.google.com/app-conversion-tracking/api/request-response-specs?hl=en#conversion_tracking_request
Is there similar documentation for web? I would like to understand more how i could send conversions to Google creating manually my HTTP request.
I am aware of the Offline conversions API (https://developers.google.com/google-ads/api/docs/samples/upload-offline-conversion), but it doesn't support the new parameters as wbraid
Related
I am having some pages where I need to track page views and get data for reports. So I need to use some tracking events without using gtag.js.
I have tried solutions like GIF Request Parameters
But this solution was there in ga.js and its a legacy
The format used in your linked documentation is deprecated since Google introduced Universal Analytics in 2012.
However the current solution to send requests to Googke Analytics without a library, the Measurement Protocol, works broadly the same way. You have an endpoint (google-analytics.com/collect) and add the necessary parameters as described in the reference, depending on what kind of interaction you want to track. The endpoint returns a 200 http status and a gif (no matter if the request has actually been logged in analytics, this just confirms that you actually hit the server).
I was checking GA Measurement Protocol to send data to GA from backend.Which is working fine.Url i am using is:
https://www.google-analytics.com/collect?tid=UA-XXXXXXX-1&v=1&cid=9350&dp=home&t=pageview
(Please replace UA-XXXXXXX-1 with your own tracking id.)
Now i have a website which is GA enabled using javascript way.I checked in Chrome inspect that it sends information to google through url:
https://stats.g.doubleclick.net/__utm.gif?utmwv=5.6.5dc&utms=4&utmn=1588741400&............
I can use this url too to send information to google from backend. What's special and new in Measurement Protocol because using this url too i can send data to google for analytics purposes?
I need to send data from backend to GA so please guide.
The measurement protocol is now the "backbone" for data collection for Universal Analytics for all versions (web, mobile etc). Unlike the gif-method it is well documented and it can be called from every device/programming language that can send http requests (it will still return a transparent gif, though).
The main reason for using the measurement protocol is that everything else is deprecated and Google has announced that support for older tracking methods will be dropped. It looks like your second example uses an older version of the Analytics tracking code, current versions send their calls to the https://www.google-analytics.com/collect endpoint. You should not invest a lot of effort in developing solutions based on deprecated technology, especially if it offers no advantages over the current versions.
Google measurement protocol is very useful when implementing distributed solution of a service like restful APIs.
The client is not known by the server, each client world wide can call the rest API so no javascript code is possible to be injected at the client.
Measurement protocol enabled us to track which kind of devices are calling our API, how many requests per endpoint, etc...
I have a small API written in node.js that has no website attached, it works only on AJAX calls. I want to know if it is possible to use Google Analytics, or other good Analytics tool to monitor traffic.
I think it depends on how you have things set up but I wonder if you couldn't just add the normal JavaScript tracking to your API since its JavaScript as well. In the event you cant do that you should check out the Measurement Protocol Overview, it will allow you to send the raw data to Google Analytics yourself.
I am trying to make the google analytic __utm.gif request using php. I have broken all the variables and the only one which I don't know about is utmu parameter. It is not documented anywhere.
When I see a pageview tracking request it is appended to the end of request as &utmu=qB~
While doing ecommerce tracking it is appended as &utmu=qBAL~
Please help me with this.
It is a bitmap of all of the methods used to build the request.
Source: http://glucik.blogspot.com/2011/02/utmu-google-analytics-request-parameter.html
utmu doesn't actually contain anything of external meaning. Google uses it to store some internal values that help them improve ga.js. It's not required to make any functionality work, so, your PHP code doesn't need to account for it.
However, you should know there are already a few long-standing PHP-based Google Analytics projects, like Server Side Google Analytics (SSGA), as well as the semi-official Google Analytics for Mobile PHP and PHPGA.
I want to post a URL from my android application to Google Reader. I have authenticated to google Reader using ClientLogin (Accessed to unofficial google API).I have received response code 200, but I was not able to post this url to Google Reader. I have used JSOUP-1.5.2.jar.
I have seen other procedures to access Official Google Reader using OAuth. Which procedure is better for me to follow so that I can post a message from my android application to Google Reader?
See my example in C# (very similar to Java).
Google Reader API - Getting Feeds