I know I cant create a campaign on web browser, but I must do it only on the codes.
Do you have any good idea?
I'm sorry I'm bigginer of English and technology:(
Marketo does not provide a way to create programs or campaigns from the api. They must be created within the user interface. The level of complexity within a campaign would make it unwieldy to create from an api. You can list the campaign metadata, and activate/deactivate campaigns, but that's about it.
Related
I am trying to use the adAnalyticsV2 with the statistics finder method to pull reports for my campaigns segmented by campaign + campaign group + creative.
https://learn.microsoft.com/en-us/linkedin/marketing/integrations/ads-reporting/ads-reporting#statistics-finder
It works fine for campaigns and campaign groups, I manage to find them in pivotValues and get their name. However for the creative name/title/subject/whatever, this is a different story.
Result from a creative pivot (sponsored video)
I don't see how I can retrieve the same title/name/subject that I can see via the web interface.
Web Interface adsets details
I tried many combinations with the projection/fields fields but without success so far :(.
Thanks,
You may need to project contents in the ugc API. like below:
variables(data((,directSponsoredContent, durationMicro, userGeneratedContentPost~(*)))))))
I am trying to get to a point where I can identify visitors who are generating website Goals. And identifying them via their Pardot ID-s in GA.
Do you think that's possible?
On the site every visitor gets a Pardot cookie and in that there is a readable Visitor ID which via an API query can be turned into a Pardot ID.
But how can this piece of information get stitched to the rest of the GA parameters? How to push this into GA as a custom data point so I can create a report on who are the Pardot IDs that completed a certain goal this week?
Is there any guidance you can give?
Assuming, that Pardot ID itself is not a Personally Identifiable Information (PII) in terms of Google Analytics, there are several ways to accomplish this.
You could provide this data as User ID, which helps Google Analyitcs to identify users across several browsers and devices. However, this dimension is not exposed on the reporting GUI or the reporting API. (Available dimensions and metrics can be browsed here.)
Instead, or in parallel, you could store this information in a custom dimension, which, can be used in standard or custom reports, or via the reporting API as well. There a couple of things to consider. According to the Measurement Protocoll reference, the maximum length of this field is 150 bytes. You should also decide, if this dimension is most useful for your needs and possibilities on hit, session or user level, about which you can read here.
Firebase Dynamic links allows you to set the utm campaign parameters, however I have not been able to find a clear answer if the campaign parameters survive the installation process and are attributed.
We would like to generate our own dynamic links for non-adnetwork campaigns, e.g. posting on facebook, within edm's etc and be able to work out what campaigns are driving the most installations.
For the campaign information to survive, you'll need to utilize the provided fields when constructing your links. Specifically, the "social media tag parameters" look useful in this case.
However, that info isn't going to be captured in analytics as a campaign, necessarily, and you'll either need to coax this data to generate useful reports or import it into BigQuery for more advanced analysis.
I'm trying to track the success of marketing campaigns through conversion on a portal. The portal is largely JS based and for right now we can't use URL goal tracking. Instead, I'm planning on using event-based goal conversion that can report all the variables I need. The problem is how do I connect marketing campaigns to the eventual conversion? These campaigns span SEM, email, landing pages, partnerships, etc.
My initial idea was to use a URL param to set a session-level custom variable identifying the marketing campaign that funneled the visitor, and then to compare this to goal conversion. However, I'm not sure custom variables can even be compared to goal conversions in Google Analytics -- and I'm worried that I might be over-thinking this.
I'm worried I'm way over-thinking this. If I create a custom campaign using the URL Builder, will that give me everything I want, allowing me to track campaign conversions?
Yes, I think you are over-thinking things. :-)
As long as you properly tag the campaigns using the utm variables in your destination URLs as they show you how to do in URL builder, they should allow you to see your specific goal conversions by source, medium, campaign, etc. in your GA profile. Using the new Multi-Channel funnels features you'll also be able to see how the sources of previous visits influence future conversion behavior as well.
Generate help with campaign conversion tracking here: http://blog.crazyegg.com/2011/12/02/track-conversions-google-analytics-campaigns/
Info on Multi-Channel funnels here: https://www.google.com/analytics/features/multichannel-funnels.html
This is more a question of if this is the right way to achieve the desired solution.
We are building an eCommerce store like Shopify. We want to display report/data to our users for their stores.
Using GA can we do this. We was thinking of using one account. Adding the tracking api. Posting the store sales using the eCommerce plugin.
Then pulling the data back into our control panel, show graphs etc.
Is this a workable solution.
What would the issues be.
Best way to segment for each store so that we don't have data bleed (we may have thousands of stores - coincidentally they would have a domain like mystore.yourstore.com)
Any advice or better ways of us doing this without re-inventing the wheel.
Thanks
You can segment data with a custom Google Analytics variable or by setting the subdomain, e.g.:
pageTracker._setDomainName("subdomain.yoursite.com");
I think your approach is viable, but the notable challenge is that you have build out custom code to pull all of the data from Google Analytics into your application. I don't know of many off the shelf products that would offer this type of segmentation for analytics without requiring you to manage and create users for every subdomain/store.
The only thing I can think of is building out automated reports in Google Analytics (or similarly in Omniture) and have them sent to your store owners. But unfortunately those would be static reports such as PDFs.