I once saw a content block snippet from Google that can be incorporated into our Privacy Policy on our website with certain disclaimers surrounding Google Analytics.
Does anyone know where that is located or do you have a link to that content block? I can't seem to find it.
Thank you.
You can find examples in most Privacy Policies nowadays.
What's important is to:
Disclose the use of Google Analytics
Inform users about the use of cookies by Google Analytics
Inform users how they can opt-out from Google Analytics tracking. Preferably link to Google's Privacy Policy and their browser add-on that users can use to opt-out.
You can find the tool here: https://tools.google.com/dlpage/gaoptout?hl=en
For example, DaveMulder.com describes how he went about the required clause in a blog post. His website's Privacy Policy details the use of Google Analytics:
Northern also has a clause on the use of Google Analytics in their Privacy Policy:
Related
I am partnering with an email newsletter to include some url links I'd like to advertise.
Can someone advise on how I might get "click" stats on these url links? The links neither redirect to my website/app, and are just links to, for example, a youtube video.
I've gone down the rabbit hole of Google's Campaign URL builder and Google tags, but am admittedly lost as a complete beginner regarding Google Analytics, tracking, etc, so any guidance would be greatly appreciated.
With Google Analytics, the only way you can track clicks within is if you leverage UTMs and drive traffic to a site or property that you own. I believe the UTMs might translate to YouTube account but, again, you have to own the video.
There are ways of leveraging Universal Analytics tags, in the form of pixels, that only measure when an email is opened (and the picture is essentially downloaded). But this doesn’t relate to clicks.
More than likely you will need to either use a dedicated email platform with built in analytics, or subscribe to an email analytics service. Google Analytics won’t really be of any value to you.
Google Analytics documentation seems light on this topic, but historically businesses have been able to track social sharing interactions on their websites - 'Social Plugins' - via. both ga.js and analytics.js. See here: https://support.google.com/analytics/answer/1316556?hl=en
For use case example, as a business, an analyst would like to understand how often website content is shared onto social networks by website visitors.
The problem I'm having is, I can't easily find what the gtag.js equivalent is of this functionality. The closest I can find is to send a gtag event called 'share' - but not sure if this will populate the Social Report under Acquisition in Google Analytics.
Could anyone please advise how to track Social Interactions via. gtag.js for Google Analytics?
//ga.js
_gaq.push(['_trackSocial', network, socialAction, opt_target, opt_pagePath]);
> https://developers.google.com/analytics/devguides/collection/gajs/gaTrackingSocial
//analytics.js
ga('send', 'social', [socialNetwork], [socialAction], [socialTarget], [fieldsObject]);
> https://developers.google.com/analytics/devguides/collection/analyticsjs/social-interactions
Note: I found this website which website - https://www.balkanweb.com/peshq-te-barabarte-pavaresisht-nga-madhesia/ - which does seem to use gtag event 'share' function but I am just not sure if it populates the Social reports in GA as I can't see any documentation to support that.
gtag('event','share',{method:'twitter',event_action:'tweet',content_id:targetUrl})
I made a test and I confirm that the share event mentioned does not end up in the social report but in the event report.
Since the gtag.js documentation does not mention social hits (the parameter can only be: CONFIG, SET or EVENT) I believe there is currently no way to send that type of interactions from the website with gtag.
Sadly there is no way to translate this social hit type from UA (Universal Analytics) to GA4 (Google Analytics 4) directly.
The Universal Analytics to Google Analytics 4 migration guide (by Google) mentions this in the Hit types section of the document comparing the two:
Universal Analytics hit types include page hits, event hits, ecommerce hits, and social interaction hits.
In contrast, Google Analytics 4 data is event-based, with the principle that any interaction can be captured as an event. As such, Universal Analytics property hit types translate to events in a Google Analytics 4 property.
Further down the document it also says:
[...] it’s better to rethink your data collection in terms of the Google Analytics 4 model rather than port your existing event structure to Google Analytics 4.
We currently use analytics.js for cross domain tracking. I need to migrate our Universal Google Analytics tracking to go through Google Tag Manager.
I set up the Universal Google Analytics tag and then in more settings added "Fields to Set" field name=allowLinker value=true. Also, in Cross Domain Tracking, I added our two other domains in the Auto Link Domains field.
I am wondering what else I need to configure to ensure a smooth transition to capture accurate data. Thanks for your help.
If you edit your question to include your hostnames people will give you personalised feedback. The only additional thing to remember would be to add referral exclusions to GA under Admin > Property > Tracking Info > Referral Exclusion List.
Having trouble linking separate accounts from GA to Adwords. They are different emails, both tracking the same site. The main GA email works with a lot of different sites, so I don't want the Adwords to have access to all of it.
The Adwords account seems to have created its own analytics site --but it's not the one I've been working with.
Help?
If I understood correctly, the possible solution to your problem is setting the cross-account conversion tracking by creating the My Client Center (MCC) account: https://support.google.com/adwords/answer/1704399?rd=1
This account is actually an AdWords account that lets you easily view and manage all of your AdWords accounts (including other MCC manager accounts) from a single location.
For additional information, please refer to:
https://support.google.com/adwords/answer/3030657?hl=en
http://www.wordstream.com/blog/ws/2013/08/06/link-adwords-to-analytics-guide
Hope I helped.
I have read about the "Opt-Out" plugin for Google Analytics. This allows end-users to indicate that they do not want Google Analytics to track them. Read more here:
https://chrome.google.com/webstore/detail/fllaojicojecljbmefodhfapmkghcbnh?hl=en
My question is: could this mean that if my visitors have this plugin installed, that I will have visits that do not at all show up in Google Analytics?
Yes, this plugin allows user to not be tracked in Google Analytics.
There are other multiple extensions that disable analytics tracking. Since all tracking is done client side there's always the possibility to disable it.