Google Analytics and Instagram - google-analytics

Why do I have website traffic coming from Instagram in my analytics when I don't have an Instagram account?
image of analytics report

You don't need to have social accounts to get traffic from those sources.
This could be anything from someone linking to your site from their own Instagram account to a bot hiding behind an Instagram referrer. Use other reports and dimensions to find some context to that info (such as Hostname, Landing Page, Bounce Rate) and/or even a segment to determine what else the user did.
It may not illuminate much since there was only 1 acquisition from Instagram (especially if they bounced).

Related

Track Newsletter Link Click with Google Analytics

I am partnering with an email newsletter to include some url links I'd like to advertise.
Can someone advise on how I might get "click" stats on these url links? The links neither redirect to my website/app, and are just links to, for example, a youtube video.
I've gone down the rabbit hole of Google's Campaign URL builder and Google tags, but am admittedly lost as a complete beginner regarding Google Analytics, tracking, etc, so any guidance would be greatly appreciated.
With Google Analytics, the only way you can track clicks within is if you leverage UTMs and drive traffic to a site or property that you own. I believe the UTMs might translate to YouTube account but, again, you have to own the video.
There are ways of leveraging Universal Analytics tags, in the form of pixels, that only measure when an email is opened (and the picture is essentially downloaded). But this doesn’t relate to clicks.
More than likely you will need to either use a dedicated email platform with built in analytics, or subscribe to an email analytics service. Google Analytics won’t really be of any value to you.

Guidance on tracking time user have watched video stream using google analytics

I am building a site where admin will stream their desktop screen using WebRTC and site users have a button which they press and stream starts and they can view the video stream.
I want to use google analytics to track following but no idea what the best way is to approach the requirements
Note: Each site user may be a direct or via referral site.
What we want to track is:
1) How long each user have viewed the video over a timeframe 1 day, 7 day etc?
2) Users need to be tagged as per their referral
3) How long stream was watched by users of each referral.
Idea behind this so that we can contact each referral and show them their users are being active and they can advertise their products to them.

How to track traffic from Gmail that goes through the Display Network

I was looking at my AdWords clicks, and I've recently gotten some big spikes in clicks coming from coming from Gmail (both mail.google.com and the gmail app, com.google.android.gm).
However when I looked at my Google Analytics, I can't see ANY entrances coming from gmail on the display network.
Graph showing my recent spikes in clicks from Gmail
It's seriously confusing me. Can someone tell me why this is happening, and how to differentiate traffic that's coming from gmail via the display network?
Can you please specify, if you are talking about Adwords Ads in Gmail (https://support.google.com/google-ads/answer/7019460) or you are thinking about some email campaign (and you would like to track such traffic coming from gmail users to your website).
Please also specify if you are using auto-taging in Google Ads (Adwords) or you manually track your campaigns.
Because if you are using Adwords auto-taging then all traffic coming from Adwords is visible in reports: Acquisition > Google Adwords.
If you are not using auto-taging, then please tag your campaigns manually (https://support.google.com/analytics/answer/1033981?hl=en).
Last but not least, I can here recommend to create also separate campaign for all "Gmail Ads campaigns".
I am not sure, if this is answer on your issue. But more details will be helpful and appreciated.

Track number of user redirected via google ads

Is there any way to check an user is redirected to my site via Google Ads?
I want to track number of user who are redirected via Google Ads and their activities.
I have Google Analytics, Adword added already to my website.
I can track users on my site via Google Analytics only.
You can link your AdWords account to your Analytics account. Once you have done this, you will be able to see how many users came via AdWords in the "AdWords" section of the Acquisition area of Analytics. You'll see which campaigns & ads the users clicked, what key words they used and so on. You can then do all the usual GA filtering and grouping with that data that you usually can with normal visit info.
Hope that helps.

Does Google Analytics tracks referrals when site is down

I am using Google Analytics to track visitors to the site. Now I have started a PPC campaign and I had a problem with the site which was down for a few hours, from 9am to 12am. So I wonder if Google Analytics can count the clicks from the PPC campaign even the application on the site is down.
There are two opinions on it, so I am a bit confused. One says GA track the visit but cannot track deeper than the visit, also Google Web Master Tools can say this information. The opposite idea says if application is down, so does the ga.js therefore GA cannot count any data.
Also, can Google Web Master tools tell me if the application is down or not. I found some services to let me know if the server is down but in this case I need to track if the app is down.
I would love to hear any comments on this question.
Thanks in advance.
User's browser can only send data to Google Analytics if the page is loaded, so if the site is down, nothing can be sent.
As for a uptime monitoring service, quick googling gives http://mashable.com/2010/04/09/free-uptime-monitoring/. I believe that Google Web Master tools provide website alerts but they don't have an option to send notifications.
After doing some more research on the topic I have found and tried what Google said in this link
Now I can place a cookie to visitor and can match PPC cound with visitor count.

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