I am interested in measuring user behaviour of VR views that will be embedded in our website using Google Analytics. I want to see if users are engaging with the VR's. I am planning on doing basic tracking where I capture the URL of the VR and the page it was played on in an event label, set an event action to "VR Play" and set the event category to "VR View".
I am curious to know if anyone is doing more advanced tracking than this, and exactly what they are measuring and how.
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I have a number of sites that use Gravity Forms for their contact forms. Most sites are working fine/as they should and track accurately.
However, I have one site that it's tracking at all. I can't even see the events firing in the 'Real Time' tab in Google Analytics UA (GA UA). Other sites that track correctly in GA UA use text confirmation within Gravity Forms. This displays a script (as per most guides out there like this one) with the form ID which fires the event and gives the form ID to GA UA.
The site I'm having issues with uses a redirect confirmation (ties into a third-party CRM and then pushes back to a thank you page). I can't seem to set up goals (custom events or destination goals) to track this and all of the field mapping is correct, the events are just not firing.
I'm using the Gravity Forms Analytics add-on -- can anyone advise? Is there a simple way that I'm missing or a workaround to make this work?
I've tried using Google Tag Manager (GTM) to create the event and push through to GA UA with no luck.
Any advice would be appreciated!
I have managed to set up Google Tag Manager to fire off events to Google Analytics when links are clicked on different pages of my websites. I know it works as when I click the links, an alert shows up in Real Time --> Events section of Google Analytics.
I was wondering how to implement the following: For each page on my site I would like to see in Google Analytics the conversion which I define to be: Number of Relevant Links clicked on Page / Number of visits to Page. The numerator in this instance being whatever came from Google Tag Manager.
Thank you.
You are tacking about metric, not conversion. For conversion tracking you have to define exact value.
To track such metric you can use calculated metric with a formula X/Pageviews, where X is can be number of events (link clicks in your case).
I had a question about Google Tag Manager. (I also felt bad for having the IT guy fix my mistakes on my simple click tag)
I wanted to track when a user enters a specific url when they click a link button on the homepage.
This is what it looks like
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This is my idea on what the Tag and Trigger should look like
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But I'm worried about having the trigger be fired when there is another page in the funnel
Also if the only way to do this is in the goal feature of GA that is good to know also. (I currently don't have the permissions here)
Thanks for responses
While it is difficult to achieve exactly what you're describing (it would involve storing data in cookies and then using these cookies to conditionally fire tags), there is a better way to achieve what I assume is your ultimate objective: an analysis of the shopping funnel.
Specifically, the Google Analytics enhanced ecommerce module has a dedicated report (the Conversions > Ecommerce > Shopping Behavior report) that shows you exactly this. It shows you the number of sessions for each stage of your shopping experience (product view -> add to cart -> checkout -> purchase) along with drop-off rates and volumes between each of these steps.
It is a little bit more involved to implement enhanced ecommerce but the final result is definitely worth it for an ecommerce business. Instructions for implementation of enhanced ecommerce (using Google Tag Manager) can be found here.
GTM is hit based without any notion of persistence. So by default this will not work.
You would need a custom HTML tag with a javascript function that sets a cookie, or writes a value to localstorage, when the button is clicked.
Then on your destination page you can check if the cookie exists and fire the tag accordingly.
I don't think the goal feature in GA can do that, either. A goal is registered when you hit a destination URL or event, you cannot specify conditions other than the destination.
Please help me understand this. I have a client for whom we created a sweepstakes "mini site". Traffic was generated through banner ads, eBlasts, and newsletters. For the banner ads, I created custom urls, i.e. www.somewhere.com?utm_source=yahoo?utm_campaign=abc to track the traffic to the landing page per vendor/banner. this works just fine.
The entrant visits the page, signs up for the sweepstakes, has as double opt in email process for verification. All of my entering traffic to the landing page is tracking fine, and is properly broken down by utm_source and utm_campaign.
Some of the vendors had me place tracking pixels on the confirmation page for conversion statistics. The only info I have placed for internal tracking on the confirmation page is the GA tracking code.
I have been told to create tracking pixels to track the individual vendor conversions. Is this possible without the originating pixel data from the vendor? I am new to tracking pixels, but my understanding is that I need some information from the vendor in order to write the code for the pixel. Am I wrong?
I can't understand how we can place a tracking pixel on our end without at least campaign name or data from the vendor's tracking pixel that they placed on the page containing our banner ads.
What am I missing here? How can I actually separate the conversion traffic from the different sources when everyone receives the same double-opt-in email?
Please ask me to clarify if I am not being clear. Thanks in advance for reading my question.
There are two things you are trying to track here. One is Campaigns: Campaigns are how you measure the effectiveness of techniques to bring users to your site.
The other thing you are tracking is Events - this is what users are doing once they arrive at your site. If you want to track individual vendor conversions, you should add an onclick handler to either the submit button, or link that you are calling a "conversion"
For example:
Your link here
If you are adding the push to a form submit, you might want to have that push happen on the pageload of the success page, rather than the onClick of the submit (otherwise it will track the event, and it might not have actually happened due to form validation errors for example)
I need some help with the setup of tracking virtual clicks on a submit button. What I need to do is get the referring site, which Google already tracks, and then track if they click on the button. I have setup an onclick for the submit button and setup a goal in Analytics but it is not tracking. I do have the code in place for Analytics in my header to track pageviews.
So what I am trying to do right now with my goal is to track a referring website and then track who clicks on the button. The virtual view I am using for the click is:
onclick="pageTracker._trackPageview('/Orders/Subscription');"
Thank you for any help in getting this setup working. I am still working on learning analytics.
If you want to ...get the referring site, which Google already tracks at the time the user clicks the submit button, you will have to read the cookies (the _utmz in this case) that GA sets and extract it from there.
Referral data can be obtained from the reports in GA, but if you want it at the time of submit, you'll have to get it from the cookies. Plain vanilla javascript can do this for you, just google it. Or, use whatever language your pages are written in to extract the data from the cookie (PHP and many others have this capability).
Regarding tracking the virtual page view, if the user can submit your form by hitting the enter key, then onclick is not desirable. onsubmit in the form tag would be better.
If it is still not recording for you, make sure your goal steps are entered into GA correctly (it's quite common to mess this up and GA is not forgiving to even the slightest error) and that you are using the traditional tracking snippet in the head of your document because your example is in the traditional tracking format. You should not mix async and traditional snippets.
To check if GA is even tracking your virtual page, go to the Content, Top Content report and filter by your virtual page. If it's in there, then it's your goal tracking set up. If it's not in there, it's your virtual page tracking on the form itself.
HTH.